Facebook Groups are a powerful marketing tool, helping you attract new customers and engage current ones with exclusive content, community, and support. The math is simple: organic reach on Facebook is declining. At the same time, 1.8 billion people say they use Facebook Groups every month. If you want to stay connected with your audience, … Read more
2026 Social media strategy:The Frequency Trap Here you are, in charge of the social media strategy for your company or for multiple brands. Your brand does a great job publishing constantly and consistently. Your content calendar serves as your compass; you adapt content for all formats and closely follow trends. And yet, engagement with your … Read more
There’s a common misconception about remote companies. That culture disappears without an office.That collaboration requires proximity.That creativity needs a conference room. We disagree. Many companies went remote out of necessity during the pandemic, forced to awkwardly adapt their culture and systems to a work-from-home environment. We didn’t pivot to remote. We started there. Thin Pig … Read more
TikTok trends are changing the game — and they’re changing fast. If you’re trying to grow your reach, boost engagement, or just stay in the loop, knowing what’s trending on TikTok is key. This article is your go-to source for regularly updated TikTok trends — so you can stay relevant and create content that connects. … Read more
Hootsuite pricing has changed significantly in recent years, leaving many businesses re-evaluating whether the long-standing industry leader still delivers value for money. Hootsuite has long been a titan in the social media management space – and will likely remain one in the foreseeable future. But its pricing landscape has recently shifted, and for many companies, … Read more
If you’re growing your brand’s presence on Instagram, using an Instagram follower app may prove helpful. This guide will provide you with a comprehensive overview of these apps. We’re giving you two lists — the first one listing the top apps in 2026, and the other listing the shady ones. Source
In this article, we’ll show you how to track your Instagram followers count over time and how your business can benefit from using analytics tools for Instagram. Check how many followers you had on any given date. Source
If you’re a social media marketer, keeping track of social media platform updates is a must. For your convenience, we’ve created this handy blog post to gather all the information about new Instagram updates for 2026 (and those from previous years) in one place, so you can use them to your advantage. Source
For Alibaba.com, known worldwide as a powerhouse in global trade, social media isn’t just a channel, it’s how they support and educate millions of entrepreneurs and small-business buyers. But as their user base grew, the volume of questions, comments, and content demands became overwhelming. By early 2025, their social media team was drowning under the … Read more
Franklin & Marshall College is a private liberal arts college in Lancaster, Pennsylvania, known for its rigorous academics, engaged student body, and vibrant campus life. With a wide-ranging audience that includes prospective students, alumni, parents, and athletics fans, its digital presence is a key part of community-building and institutional storytelling. Tim Brixius, Digital and Social … Read more